A California City That's Taking Beauty Seriously

July 26, 2018

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Bob Sampayan believes in the transformational power of beauty.  Now in his sixties, Sampayan is the mayor of Vallejo, California, a primarily working-class city at the north end of San Francisco Bay that once built ships for the American Navy and for two brief periods in 1852 and 53, was the capital of the state.  Vallejo has been called “America’s most diverse city.” A Brown University study found its population to be one-quarter white, one-quarter African-American, one-quarter Hispanic, and a final quarter Asian or Pacific Islander.  Continue Reading Here

America’s Infrastructure Should Be Beautiful

February 23 2018

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“If anything can save the world,” North Face and Esprit founder Doug Tompkins once said, “I’d put my money on beauty.”

This year, as part of a new campaign called And Beauty For All, we’re challenging NLC and its member communities to put that hypothesis to the test.

We believe that, as our cities work on the theme of infrastructure development in 2018, a comprehensive vision is essential. To that end, And Beauty For All seeks to bring Americans together to restore our environment and revitalize our cities and towns...Continue Reading Here


A National Beautification Campaign Revitalized Communities in the '60s and Could Again Today

"If anything can save the world, I'd put my money on beauty," once declared Doug Tompkins, conservationist and founder of the global clothing giants, The North Face and Esprit. The beauty he meant was not the garments he sold, but the natural beauty of the Earth, and the beauty of well-designed human environments.  In this polarized time, can a campaign for beauty help bring Americans together? I think so...Keep Reading.