Bringing Americans together and healing our wounds by embracing natural beauty and human design in ways that revitalize our communities and renew our environment.

If anything can save the world I’d put my money on beauty.
— Doug Tompkins, founder of Esprit clothing company

We believe people flourish in beautiful surroundings and that all Americans have a right to live, work and play in beautiful places. We recognize that beauty is an essential part of the good life, a natural aspect of the “pursuit of happiness,” and a universal human need. 

A thing is right when it tends to preserve the integrity, stability and beauty of the biotic community. It is wrong when it tends otherwise.
— Aldo Leopold


A new emphasis on beauty may be just what it takes to save America—to bring us together again, heal our wounds, and lead us forward. Learn more about our organization and mission.

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It’s the basis of art. It’s the basis of romance. It’s the basis of becoming human. We can’t lose that!
— Yosemite National Park ranger Shelton Johnson