America’s Infrastructure Should Be Beautiful

February 23 2018

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“If anything can save the world,” North Face and Esprit founder Doug Tompkins once said, “I’d put my money on beauty.”

This year, as part of a new campaign called And Beauty For All, we’re challenging NLC and its member communities to put that hypothesis to the test.

We believe that, as our cities work on the theme of infrastructure development in 2018, a comprehensive vision is essential. To that end, And Beauty For All seeks to bring Americans together to restore our environment and revitalize our cities and towns...Continue Reading Here


A National Beautification Campaign Revitalized Communities in the '60s and Could Again Today

"If anything can save the world, I'd put my money on beauty," once declared Doug Tompkins, conservationist and founder of the global clothing giants, The North Face and Esprit. The beauty he meant was not the garments he sold, but the natural beauty of the Earth, and the beauty of well-designed human environments.  In this polarized time, can a campaign for beauty help bring Americans together? I think so...Keep Reading.